09/06/2024
09/06/2024
Kuwait City, June 9: Visa has announced the winners of the Kuwait and Qatar edition of the 2024 Visa Everywhere Initiative (VEI), a global open innovation program and competition for fintech startups to pitch their solutions to solve tomorrow’s payment and commerce challenges. In addition to monetary prizes, VEI winners receive global exposure, and validation from one of the world’s most trusted brands.
First place and prize money of KWD12,300 ($40,000) for Kuwait and Qatar went to Qatar-based TESS Payments, which provides eCommerce merchant acquiring services across Qatar, supporting banks, PSPs, and a diverse range of merchants. The fintech company will now participate in the CEMEA regional finals for the Visa Everywhere Initiative, which will take place on July 23, competing for a total of KWD6,000 ($20,000).
The other winners and prizes of the Kuwait and Qatar edition of VEI are:
• VEI Qatar and Kuwait 2nd place (KWD7,700 /$25,000): Kem (Kuwait), a financial services platform that allows anyone to send money to anyone in their contacts instantly and easily allows businesses to accept payments and manage their business.
• VEI Qatar and Kuwait 3rd place (KWD4,600 /$15,000): Krti (Kuwait), an AI driven app that is looking to modernizing the rewards and payment system.
• VEI Qatar and Kuwait Audience Favorite Award (KWD3,000 /$10,000): Kem (Kuwait), the provider of a Kuwait-based P2P mobile send and receive application.
The inaugural edition of VEI introduced the Impact Prize to the competitor whose solution has a positive social impact on the communities it operates in. Examples include initiatives that boost financial inclusion, promote sustainability, or safeguard the environment. TESS Payments also won the Social Impact Prize for Kuwait and Qatar and received KWD3,000 ($10,000) in prize money.
Shashank Singh, Visa’s Vice President and General Manager for Kuwait and Qatar said: “We are thrilled to celebrate the winners of the inaugural edition of the Visa Everywhere Initiative in Kuwait and Qatar. Congratulations to Qatar’s TESS Payments on being our first-place winner who will now also compete at next month’s CEMEA regional finales. Congratulations also to Kem and Krti, representing Kuwait who picked up second and third place as well as the audience favorite. The competition this year was exceptional, showcasing the innovative solutions our finalists brought forward. We are enthusiastic about the potential impact these solutions will have on transforming the payments landscape in the region.”
Singh added: “Fintechs play a crucial role in delivering broad social benefits, particularly in extending financial services to underserved communities. Through the Visa Everywhere Initiative, we are dedicated to supporting fintechs in Kuwait, helping them take significant steps on their growth journey and make a meaningful impact.”
Each of the finalists presented their solutions to the payment challenges of tomorrow to an expert panel of judges, which included Shereen Abdulla – Content & Venture Director at Spark; Georges Fouad Salem, Senior Manager at Qatar Fintech Hub, Qatar Development Bank; and Thereshini Peter, VP, Chief Financial Officer - GCC, Visa.
To understand the challenges and opportunities of fintechs in GCC better, Visa commissioned an independent study that identified themes for empowerment. The key themes that emerged from the “Understanding the Fintech Landscape – GCC” study:
The Big Picture
• 71% attribute fintech growth in GCC to government support and regulatory initiatives.
• Top 3 sources of funding: corporate investors (25%), angel investors (21%), and bootstrapping (self-funding) (19%).
• 73% of fintechs state AI will play a pivotal role in their future growth.
• 58% of fintechs acknowledge that payments is the most prominent emerging space.
• GCC banks and fintechs are increasingly collaborative, addressing the needs of diverse customer segments.
Emerging Spaces
• Payments is the largest sector and will continue to grow.
• Surge in BNPL / Installments.
• Artificial Intelligence creating new opportunities.
• Web3 moving beyond the hype.
• Stable Coins and CBDCs are a nascent trend.
• Crypto remains a high interest area.
• Open banking to drive the next wave of fintech unicorns.
Understanding the Gaps
• Top founder inspiration includes addressing a specific market need (70%) and filling a gap in financial services (61%).
• 40% of fintech players said Talent acquisition and retention is the biggest challenge.
• 25% of fintechs surveyed find it challenging to build trust with customers.
“Attracting and retaining top talent is a global challenge for the fintech industry. We recruit from both traditional financial institutions and other sectors. While experienced bankers offer valuable industry knowledge, they can be hindered by conventional thinking. On the other hand, those from outside the sector may lack a realistic understanding of the financial industry. Finding the right mix of expertise and innovative thinking is crucial,” said Ali Abulhasan, Co-Founder & CEO at Tap Payments, one of the industry leaders who contributed to Visa’s study.
Since launching in 2015, the Visa Everywhere Initiative has helped more than 15,000 startups from over 100 countries collectively secure more than $48 billion in funding.