GR Yaris Regional Cup podium.

KUWAIT CITY, May 21: Mohamed Naser Al Sayer & Sons Est. Co. W.L.L proudly announces the successful conclusion of the second season of the GR Yaris Cup Kuwait, a groundbreaking sporting event that has significantly advanced motorsport in the region. Launched in 2023 as the Middle East’s first FIA-certified racing series dedicated to the iconic Toyota GR Yaris.

This season marked a notable milestone featuring the first-ever GR Yaris Regional Cup between Kuwait and Qatar, in cooperation with Al Abdulghani Motors. The Kuwaiti team clinched the inaugural Gulf Championship title amidst fierce competition, highlighting Kuwait’s rising prominence in regional motorsports.

GR Yaris Cup Kuwait, organized by ALSAYER, reaffirmed Toyota’s dedication to inspiring motorsport excellence in the region, strengthening regional relationships, and engaging local youth through exciting and safe racing initiatives. The passion and enthusiasm continue to drive the growth of motorsport in Kuwait and beyond.

Mr. Mohamed Naser Al-Sayer, Board Member of ALSAYER Group, expressed gratitude for the tremendous support from FIA, Kuwait Motor Town, Suffix Event Management Company, sponsors, as well as the dedicated team members. He highlighted the event’s role in engaging local automotive fans, promoting motor sports, and strengthening regional and international partnerships.

Mr. Mohamed Al-Sayer also extended thanks to the sponsors, organizers, and media for their pivotal roles in ensuring the event’s success, emphasizing the importance of community and youth engagement in shaping the future of motorsport.

Mr. Martin Aherne, Senior Business Director, emphasized the teamwork, dedication, and sportsmanship demonstrated by all involved—drivers, sponsors, organizers, and fans alike. He praised the exceptional performances of Kuwaiti racers, the reigning GCC champions, highlighting how the championship has not only been a test of speed but also a showcase of talent and perseverance.

“With future seasons on the horizon, the team expressed their commitment to pushing the boundaries of performance and excitement, solidifying Kuwait’s position as a leading hub for motorsports in the Middle East,” commented Mr. Martin Aherne.

A special Open Day was held for the ALSAYER Group during the final round of the season in association with the Group Corporate Excellence Department as a special family day at Kuwait Motor Town, where employees and their families enjoyed a weekend filled with exhilarating activities.

Highlighting the season’s success, Mr. Bader Faisal Al Sayer, Senior Manager of Toyota Marketing, mentioned that “attendance and enthusiasm have reached new heights. We are excited to note that over half a million fans interacted with the event via social media during this season.  We look forward to upcoming seasons, promising more exciting races, continuous community engagement, and regional sporting development”.