KUWAIT CITY, June 7: Ooredoo Kuwait, a member of the international Ooredoo Group, has recently been recognized by Forbes Middle East as one of the ‘Top Companies in the Arab World 2016’, during its annual gala ceremony that was held under the patronage of Minister of State for Cabinet Affairs, Sheikh Mohammad Abdullah Al-Mubarak Al-Sabah, at the Jumeirah Beach Hotel & Spa in Kuwait and was attended by numerous CEOs from corporate, public and private institutions, in addition to diplomatic institutions in Kuwait and the Arab region. On behalf of Ooredoo Group, award was received by Dr Hamad Al Nuaimi, Senior Consultant at Ooredoo Kuwait.
Commenting on this achievement, Sheikh Saud Bin Nasser Al Thani, Group CEO, Ooredoo said: “Proud to receive such a prestigious award from one of the top leading publications in the Arab region. This is considered to be a strong indicator of the success and development of the Group’s performance over the past years. We will continue reinforce our strategies and plans, in order to provide the best services, products and the latest telecommunication technologies to all our customers”
He added: “Thanks to Forbes Middle East for recognizing our performance and great results achieved. We consider this award to be as a motivation to further develop, progress and achieve excellence in the telecommunications field. I would also like to thank Ooredoo’s top management and employees, who are the main pillar behind all our achievements and accomplishments.”
Forbes Middle East is licensed by Forbes international magazine, as its solo publisher in the Middle East, and aims at spreading its brand across the Arab world. Forbes Middle East is known for its unique editorial style that attracts a wide range of readers who are keen to stay up-to-date with the latest news about wealthy people, influential Arabs, entrepreneurs, senior managers, investors and government officials who share the same belief in the importance of having a free economy and entrepreneurial values.
In addition to this award, Ooredoo had recently been ranked as one of the top ten most valuable brands in the MENA region for the first time according to a new study done by the leading intangible asset valuation consultancy Brand Finance, following a successful year that has seen the company raise its profile around the world.
After obtaining this position, Ooredoo had become one of the most valuable brand in the telecommunication sector. According to the report, Ooredoo’s brand value has consistently increased since the company began its global brand roll-out in February 2013. During these three years, Ooredoo has seen a 169% increase in its estimated brand value, which the report calculates at US$ 2.1 billion in 2016.
The report also notes that, with its AA+ brand rating, Ooredoo is the strongest telecoms brand in the region. The report states that the company is one of the most valuable communications brands in the Middle East today, and could rank higher in the future as Ooredoo continues to build its customer base and reinforce its brand. Ooredoo’s global customer base reached 118 million by the end of March 2016.