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North America has long been viewed as the home of the entertainment industry, but its dominance could be challenged over the next few years.
Several nations in the Middle East are on a mission to become global hubs for business, and entertainment is among the sectors ripe for significant development.
With that in mind, we take a closer look at several upcoming events which will help to influence the growth of the entertainment industry in the region.
Riyadh Games Expo 2023
Online gaming is one of the most popular entertainment activities in the world, with millions of people engaging in the practice on a daily basis.
Saudi Arabia is eager to muscle in on the action, with the country’s rulers investing massive resources into innovation in this area.
The 2023 Riyadh Games Expo from May 3-5 will provide gaming businesses with an opportunity to forge potentially lucrative partnerships in the region.
Scheduled to be staged at the Riyadh International Convention and Exhibition Centre (RICEC), this event is expected to attract more than 10,000 visitors over the three days.
The Saudi Entertainment and Amusement Expo
Billed as ‘the largest gathering of the entertainment and leisure industry in the Middle East’, the Saudi Entertainment and Amusement Expo will have a big impact on developments in the industry.
The three-day event is due to be staged at RICEC from May 28-30 and will bring together influential people from the worlds of entertainment and visitor attractions.
Hundreds of manufacturers, distributors and service-providers will be in attendance to showcase Saudi Arabia’s leisure, tourism and entertainment sectors.
Their aim is to support the country’s vision to become one of the world’s leading tourism destinations by creating a sustainable entertainment infrastructure.
Middle East Event Show
Scheduled to take place at the Madinat Jumeirah Conference Centre on June 14-15, the Middle East Event Show is the region’s leading gathering for event industry professionals.
A wide range of experts will be sharing best practices, exploring the latest cutting-edge entertainment solutions and showcasing potential growth opportunities.
Event technology will be an integral part of the Middle East Event Show, with visitors able to learn about the innovations that could transform future events.
With free seminars, awards ceremonies and more, the Middle East Event Show has all the bases covered.
Dubai International Content Market
The largest gathering of media professionals in the Middle East and North Africa will be held on November 22-23 at Madinat Jumeirah.
The Dubai International Content Market is the only event in the region specifically designed and structured for content producers searching for development opportunities.
It provides a platform for them to connect with broadcasters and other entertainment platforms with a view to expanding their distribution network.
More 600 participants and 60 exhibiting companies from 50 nations attended the event last year, highlighting the scope of its appeal to content creators worldwide.
Due to be staged in Dubai at the start of May 2024, SiGMA Eurasia will be the perfect opportunity for iGaming brands to showcase the latest casino games for adults and other innovations.
The United Arab Emirates is striving to become a big player in iGaming and this event will be the latest step along the road to achieving that aim.
SiGMA Eurasia also offers start-up businesses the chance to pitch for a prize pool that includes future mentorship, investment and media opportunities. Previous winners of the prize have subsequently established a strong foothold in the Middle East iGaming sector, making this an unmissable event for anyone with an innovative business idea.
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