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Our vision is focused on revolutionizing our customer experience in the near future: Al Qenai
KUWAIT CITY, Jan 9: Kuwait International Bank (KIB) recently added a new award to its track record of prestigious accolades, by garnering the “Best Bank in Terms of Branch Design for the Year 2020” Award from World Union of Arab Banks (WUAB).
KIB was awarded at the Arab Banks Awards & Commendations of Excellence 2020, which was organized for the sixth year in a row by the Banking Executive Magazine (the Monthly publication of the World Union of Arab Bankers) to honor the achievements of Arab banks.
The event was attended by leading bankers and supervisory figures from both regional and international financial institutions. KIB was selected as an award recipient based on several key criteria evaluated by the awards committee, which consists of a group of banking experts and economists, who conducted a comprehensive study of key criteria.
This included: adopting the latest advanced technology, committing to providing an easy and safe banking experience for customers, as well as implementing unique architectural design concepts and engineering planning for its branches. Commenting on the recognition, Naser Al Qenai, Head of Administration at the Business Services Department at KIB, said: “This award is a testament the innovative and noteworthy design that KIB has begun to roll out at a number of its new branches, which comes in line with the Bank’s digital transformation strategy which seeks to establish KIB as an innovation-driven, digital-first bank. Today, our vision is focused on revolutionizing our customer experience in the near future, by adopting the latest innovations and technology there is in the banking sector.”
Al Qenai pointed out that KIB recently opened its newest branch in 89 Mall in Egaila, which features highlevel technical specifications and is equipped with tablets, interactive screens and laptops available throughout the branch to meet the needs of customers. He pointed out that these top-of-the-line technologies have changed the stereotype associated with banking services provided to customers within branches, thereby providing a seamless banking experience tailored to suit to their modern and more sophisticated lifestyle.
He further noted that KIB has been keen to put forward a completely different design vision with concepts aimed at strategically integrating the aesthetic and functional elements together which qualified KIB to win this award. “The architectural design of the branch boasts social interiors that create a seamless banking environment, with its interior design inspired by Kuwaiti architecture and heritage following Al Liwan, which revives Kuwaiti heritage and culture through a unified architectural idiom. A special touch was added to the waiting area of unique and welcoming design; a fullsize tree symbolizing life, growth and prosperity, reflecting the Bank’s motto “Bank for Life” and its primary goal of achieving sustainable and lifelong development,” he added.
It serves to note that WUAB is headquartered in Beirut, Lebanon, and comprises more than 500 members from across the region. WUAB publishes The Banking Executive Magazine, which organized the first Arab Banking Excellence and Achievement Awards in 2015.