Empowering women to achieve their ultimate life ambitions
KUWAIT CITY, April 24: Committed towards its role in supporting the society and youth in particular, Honda Alghanim, the exclusive distributor of Honda cars, motorcycles and marine equipment in Kuwait, sponsored Lamees Nijem, the first Kuwaiti woman to ski to the North Pole in The Women’s Euro-Arabian North Pole Expedition 2018. Aiming to inspire all women across the globe to reach beyond the expectations of others and fulfil their own life ambitions, an international team of women from Europe and the Middle East set out to ski to the last degree of the North Pole, spending 10 days on the shifting ice of the Arctic Ocean to reach the top of the world in April 2018.
The Euro- Arabian North Pole Expedition 2018 team led by the record making British polar explorer, Felicity Aston MBE, is formed of 11 women from the UK, Russia, Slovenia, France, Cyprus, Sweden, Qatar, Oman, KSA, and Kuwait. Throughout their journey, participating women will work on fostering greater dialogue and understanding between one another whether having a Western or Arabian cultural background.
Team members will be taking part as well in two scientific studies, the “East – Sleep – Ski” and the “Extreme Psychology” which will tackle the impact of extreme environments on the body and mind. Honda Alghanim sponsorship comes as part of the company’s corporate responsibility and “Power of Dreams” philosophy that keeps on guiding and inspiring it to move forward. Built on dreams, the company not only seeks to create innovative products but also to establish an everlasting impact on the society, and especially the youths, while creating value and bringing joy to people’s lives. Alghanim Motors, the exclusive distributor of Honda automobiles, motorcycles, power products, and marine products in Kuwait, is committed to providing customers with fl exible payment solutions and efficient and cost-effective services.