Apple TV adds CBS All Access – NYT VR project

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LOS ANGELES, Oct 21, (Agencies): CBS has expanded the reach of its All Access subscription VOD and live-streaming service to Apple TV, ahead of next week’s release of the next generation of the Internet set-top.

Apple TV’s addition of CBS All Access, priced at $5.99 per month, comes as the tech giant is seeking to put together its own over-the-top television service and has been engaged in discussions with media companies for the last few months.

Last week, CBS CEO Leslie Moonves said in an interview with Bloomberg TV that the Eye is likely to be part of Apple’s still-in-the-works Internet TV service. “We have had those conversations (with Apple), as have the other networks,” Moonves said. “Do I think something will happen? Probably, but I do not know when.”

Apple expects to launch the next iteration of Apple TV, priced at $149, by the end of the month. The new model is touted as providing faster performance, and includes a Siri voice-recognition feature for content searches.

On-demand

CBS All Access offers more than 7,500 episodes on-demand from current and past seasons, along with older shows. The OTT service also lets subscribers stream local CBS stations live in more than 100 markets across the US, including New York, Los Angeles, San Francisco, Chicago and Philadelphia.

Content on the service include current seasons of 24 shows on CBS the day after air, including “The Good Wife,” “Limitless,” “Elementary” and “Scorpion.” All Access also has full past seasons of 10 current series including “Good Wife,” “NCIS” and “Hawaii Five-0.”

Users can sign up for a free one-week trial of CBS All Access via the channel on Apple TV, or on the service’s landing page.

CBS debuted All Access in October 2014. The service is also available on Roku, Google’s Chromecast, Apple’s iPhones and iPads, and Android and Windows 10 devices.

Separately, NBC also Tuesday is launching its app on Apple TV, while WME/IMG’s Made2Measure fashion channel also bowed exclusively on the platform.

The New York Times and Google announced plans Tuesday to team up on a virtual reality project which will distribute more than a million of the tech firm’s Cardboard viewers.

The low-tech gadget, which sells for as little as $4 and allows people to watch immersive videos on smartphones, will be distributed to New York Times subscribers for the release of a virtual reality film, “The Displaced,” about children uprooted by war.

The film is “the first critical, serious piece of journalism using virtual reality,” and is designed “to shed light on one of the most dire humanitarian crises of our lifetime,” New York Times executive editor Dean Baquet said in a statement Tuesday.

The Times said it would distribute the viewers — a crude virtual reality device made of folded cardboard — to print subscribers the weekend of November 7-8, and would offer digital subscribers codes to obtain the device for free.

The New York Times Magazine produced the film in collaboration with virtual reality company Vrse to show the experience of children caught in the global refugee crisis. It follows the daily lives of three children from South Sudan, eastern Ukraine and Syria.

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