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One of the areas in Avenues which is a piece of beauty in design.
The Avenues ‘Best Shopping Center 2013’ ‘Design & Development Award in MENA’

KUWAIT CITY, Dec 2: The Avenues won the Gold Award for ‘Best Shopping Center 2013’ in the expansion and design category for the MENA region. The Avenues was awarded this prize by the Middle East and International Shopping Center Councils, after excelling over other shopping malls. The Avenues is one of the world’s largest shopping centers and is the most visited in Kuwait. It boasts of a unique architectural design that brings together several architectural schools, giving a distinct identity to each district — inspired by some of the world’s oldest cities — and offering visitors a unique shopping experience. The Avenues offers a range of renowned brands, restaurants and entertainment centers spread over a leasable area of 270,000 sq-mt. It houses over 800 retail units and a multi-level parking lot with a capacity of 10,000 vehicles.

The Avenues is home to well-known international and local brands located in seven districts to include: “1st Avenue”, “2nd Avenue”, “Grand Avenue”, “Prestige”, “SoKu”, “The Mall” and “The Souk”. “1st Avenue” was inaugurated in 2007 and holds more than 200 stores and elite restaurants and cafÈs. The “2nd Avenue” was inaugurated in 2008 and has more than 200 stores of high and middle range brands, as well as many international restaurants and cafÈs. It also has several entertainment centers under its roof. As for the “Grand Avenue” — one of The Avenuesnew districts — it offers its visitors a unique experience of walking through a shopping boulevard. The boulevard extends 500 meters and is 22 meters wide. “Grand Avenue” hosts some of the world’s most famous brands, some in the Middle East for the first time. It is also home to fine restaurants and cafÈs, as well as the Galleria corner of the district. “Prestige” is considered the largest collection of luxury brands, adding a new dimension to luxury shopping. At “Prestige”, elegance and grandeur come together to offer elite brand names, restaurants and cafÈs.

The district is home to 48 brands, including 12 that are the largest brand branches in the Middle East. “The Mall” is home to a range of brands, some in the Middle East for the first time. This is besides the restaurants and cafÈs located across two floors. This district comes to complete the visitors’ shopping experience and also brings them the “Jewelry Zone” for lovers of gold, diamonds and precious stones. Here visitors will also enjoyKidZania, the leading edutainment center. Another district that visitors go to is “The Souk”, which is an area that embodies the spirit of the old Kuwaiti market with its unique buildings, alleys, doors and wooden ceilings — all reflecting heritage and simplicity.

Meanwhile, “SoKu” — an acronym or South of Kuwait — is located on two streets and two floors. It is considered a model place for modern shopping and carries leading youth brands. It brings together modern fashion, sportswear, electronics, and art exhibition, as well as famous international and local restaurants and cafÈs.

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